At 3i Infotech, change is not a disruption—it’s evolution.
And today, that evolution is visual.
We’re excited to unveil our refreshed brand identity—one that marks a new chapter for the company, while staying rooted in the legacy that brought us here. This is not a complete reinvention, but a thoughtful upgrade. A modern expression built on the foundation of who we’ve always been.
Why the Change?
Over the last few years, 3i Infotech has undergone a significant transformation—strategically, culturally, and technologically. We’ve doubled down on being agile, secure, and intelligent in everything we deliver—from embedding AI across services, to expanding across global markets.
As we grew, it became clear that our visual identity needed to keep pace—not by erasing the past, but by honouring it.
What’s New—And What’s Familiar
Our new logo is a fresh take, but it doesn’t abandon our past. Instead, it builds on it.
You’ll see echoes of the original design—the curves, the energy, the rhythm—all reinterpreted in a cleaner, more minimal form. The colors are bolder, the typography sharper, and the layout more versatile—reflecting a brand that is future-ready yet deeply grounded.
It’s our way of saying: we’ve grown, we’ve evolved, but we haven’t lost sight of where we began.
More Than Just a Logo Refresh
This identity refresh isn’t just skin deep. It’s the culmination of an organization-wide design rethink. We’ve created a consistent visual language across internal communications, reimagined how we show up in sales and marketing conversations, and brought clarity to our product and service messaging.
Whether it’s a keynote, a client deck, or an internal announcement—our brand now speaks in one unified, confident voice.
Looking Ahead
This refreshed identity is a milestone, not a destination. As we continue to build solutions for a digital-first world, our brand will evolve with us. But one thing will remain unchanged—our commitment to deliver transformation that’s agile, secure, and intelligent.
Rooted in experience. Designed for tomorrow.
Welcome to the new 3i Infotech.
